Exam Code: MARKETING-CLOUD-DEVELOPER
Exam Name: Salesforce Certified Marketing Cloud Developer
Updated: Nov 13, 2024
Q&As: 178
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A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in the related data extension, and want default content to render if no subscriber data is found on the related data extension. Which best practice should the developer follow to control the unique and default content?
A. Use the RowCount function and an IF statement
B. Use the Lookup, Row and Field functions
C. Use the LookupOrderRows and Row functions
D. Use the DataExtensionRowCount function
NTOuses an external CRM which only exports encrypted files. NTO's marketing manager team wants to use some of the subscriber data found in the CRM for future marketing sends. Which three actions should be included in an automation given these requirements? Choose 3
A. Import definition to the necessary data extension
B. File transfer activity to the Import directory for decryption
C. File drop to the SFTP Root directory
D. File drop to the SFTP Import directory
E. File transfer activity to the Safehouse for decryption
Which of the following statements are correct concerning Contacts andSubscribers? Choose 2.
A. A Contact is subscribed to any channel.
B. Each Contact is also a Subscriber.
C. Each Subscriber is also a Contact.
D. A Contact is subscribed to a specific channel.
Which of the following statements are correct concerning Populations in Contact Builder? Choose 2.
A. Populations are used to create large subgroups Contacts.
B. Populations need to be added to an Attribute Group.
C. No more than three Populations should be created.
D. Populations should be used for segmentation
A developer wants to create a CloudPage which is linked from an email. %%[SET @point = RequestParameter(x) SET @value = 5 IF Length(@point) > 1 THEN SET @value = 1 ELSEIF Length(@point)>2 THEN SET @value = 2 ELSEIF Length(@point) >3 THEN SET@value = 3 ELSEIF Length(@point) >4 THEN SET @value = 4 ENDIF]%% Which is the expected value of @value if x = 'Tacos'?
A. 3
B. 1
C. 5
D. 4
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